Futurized - thought leadership on the future
 

Futurized - thought leadership on the future

https://www.futurized.co/feed.xml

292.8K

Downloads

193

Episodes

The Futurized podcast goes beneath the trends, tracking the underlying forces of disruption in tech, policy, business models, social dynamics, and the environment. Futurist Trond Arne Undheim, PhD, author, investor, and serial entrepreneur, interviews smart people with a soul. Every week, founders, authors, executives and other thought leaders come on the show to discuss the societal impact of deep tech (e.g. AI, blockchain, IoT, CRISPR, nanotech, 3D printing, quantum, robotics) and the emerging future of work, markets, business and society.

Episodes

Free Education Until You Start Your Career

Tuesday Nov 15, 2022

Tuesday Nov 15, 2022

Futurized goes beneath the trends to track the underlying forces of disruption in tech, policy, business models, social dynamics and the environment. Futurized prepares YOU to think about how to deal with the next decade's disruption, so you can succeed and thrive no matter what happens.

In this episode of the podcast, the topic is: Free Education Until You Start Your Career. Our guest is Ariel Camus, CEO and co-founder of Microverse.

In this conversation, they talk about trust, the essence of education, scaling learning.

If you're new to the show, seek particular topics, or you are looking for a great way to tell your friends about the show, which we always appreciate, we've got the episode categories. Those are at Futurized.org/episodes. They are collections of your favorite episodes organized by topic, such as Entrepreneurship, Trends, Emerging Tech, or The Future of Work. That'll help new listeners get a taste of everything that we do here, starting with a topic they are familiar with, or want to go deeper in.

The host of this podcast, Trond Arne Undheim, Ph.D is the author of Health Tech: Rebooting Society's Software, Hardware and Mindset--published by Routledge in 2021, Future Tech: How to Capture Value from Disruptive industry Trends--published by Kogan Page in 2021, Pandemic Aftermath: how Coronavirus changes Global Society and Disruption Games: How to Thrive on Serial Failure (2020)--both published by Atmosphere Press in 2020, Leadership From Below: How the Internet Generation Redefines the Workplace by Lulu Press in 2008. For an overview, go to Trond's Books at Trondundheim.com/books

At this stage, Futurized is lucky enough to have several sponsors. To check them out, go to Sponsors | Futurized - thoughts on our emerging future.

If you are interested in sponsoring the podcast, or to get an overview of other services provided by the host of this podcast, including how to book him for keynote speeches, please go to Store | Futurized - thoughts on our emerging future. We will consider all brands that have a demonstrably positive contribution to the future.

Before you do anything else, make sure you are subscribed to our newsletter on Futurized.org, where you can find hundreds of episodes of conversations that matter to the future. I hope you can also leave a positive review on iTunes or in your favorite podcast player--it really matters to the future of this podcast. 

Trond's takeaway

We will always discuss what is at the heart of education and learning, it is an ever evolving thing that humans care deeply about. How to organize it matters a lot, especially in a resource-constrained environment. The need for scarce talent, particularly in engineering is such that new business models are bound to be explored. Why would parents be the only group investing in educating talent? It might make more sense that governments, lenders, or employers invest, or that students invest in themselves, with collateral in their own IQ or career trajectory. It's an exciting future for young people if these opportunities globalize for every motivated student anywhere. 

Thanks for listening. If you liked the show, subscribe at Futurized.org or in your preferred podcast player, and rate us with five stars.

If you like this topic, you may enjoy other episodes of Futurized, such as episode 75, The future of learning experience design. Hopefully, you'll find something awesome in these or other episodes. If so, do let us know by messaging us, we would love to share your thoughts with other listeners.

Futurized is created in association with Yegii, the insight network. Yegii lets clients create multidisciplinary dream teams consisting of a subject matter experts, academics, consultants, data scientists, and generalists as team leaders. Yegii's services include speeches, briefings, seminars, reports and ongoing monitoring. You can find Yegii at Yegii.org.

Please share this show with those you care about. To find us on social media is easy, we are Futurized on LinkedIn and YouTube and Futurized2 on Instagram and Twitter:

See you next time. Futurized—conversations that matter.

Read more

How Tech Companies Reinvent Themselves

Tuesday Nov 08, 2022

Tuesday Nov 08, 2022

Futurized goes beneath the trends to track the underlying forces of disruption in tech, policy, business models, social dynamics and the environment.

I’m your host, Trond Arne Undheim (@trondau), futurist, author, investor, and serial entrepreneur. Join me as I discuss the societal impact of deep tech such as AI, blockchain, IoT, nanotech, quantum, robotics, and synthetic biology, and tackle topics such as entrepreneurship, trends, or the future of work. On the show, I interview smart people with a soul: founders, authors, executives, and other thought leaders, or even the occasional celebrity.

Futurized is a bi-weekly show, preparing YOU to think about how to deal with the next decade's disruption, so you can succeed and thrive no matter what happens.

In this episode of the podcast, the topic is: How Tech Companies Reinvent Themselves. Our guest is Matt Hughes, U.S. High-Tech Industry Sales Leader.

In this conversation, they talk about high tech industry partnerships, open ecosystems, consumer trends, the Microverse, and predicting the role of technology in society.

If you're new to the show, seek particular topics, or you are looking for a great way to tell your friends about the show, which we always appreciate, we've got the episode categories. Those are at Futurized.org/episodes. They are collections of your favorite episodes organized by topic, such as Entrepreneurship, Trends, Emerging Tech, or The Future of Work. That'll help new listeners get a taste of everything that we do here, starting with a topic they are familiar with, or want to go deeper in.

The host of this podcast, Trond Arne Undheim, Ph.D is the co-author with Natan Linder of Augmented Lean published by Wiley in 2022, author of Health Tech: Rebooting Society's Software, Hardware and Mindset--published by Routledge in 2021, Future Tech: How to Capture Value from Disruptive industry Trends--published by Kogan Page in 2021, Pandemic Aftermath: how Coronavirus changes Global Society and Disruption Games: How to Thrive on Serial Failure (2020)--both published by Atmosphere Press in 2020, Leadership From Below: How the Internet Generation Redefines the Workplace by Lulu Press in 2008. For an overview, go to Trond's Books at Trondundheim.com/books

At this stage, Futurized is lucky enough to have several sponsors. To check them out, go to Sponsors | Futurized - thoughts on our emerging future.

If you are interested in sponsoring the podcast, or to get an overview of other services provided by the host of this podcast, including how to book him for keynote speeches, please go to Store | Futurized - thoughts on our emerging future. We will consider all brands that have a demonstrably positive contribution to the future.

Before you do anything else, make sure you are subscribed to our newsletter on Futurized.org, where you can find hundreds of episodes of conversations that matter to the future. I hope you can also leave a positive review on iTunes or in your favorite podcast player--it really matters to the future of this podcast. 

Trond's takeaway

Tech companies need to reinvent themselves as much as people do. Nothing remains constant. The tricky thing is to combine technological breakthroughs with the kinds of user interfaces that allure consumers and business users. To stay in tune with industry trends is itself challenging, but necessary in order to partner and deliver experiences together, which is the reality of the high tech industry these days.]

Thanks for listening. If you liked the show, subscribe at Futurized.org or in your preferred podcast player, and rate us with five stars.

If you like this topic, you may enjoy other episodes of Futurized, such as episode 140, When will Conversational AI get Real?. Hopefully, you'll find something awesome in these or other episodes. If so, do let us know by messaging us, we would love to share your thoughts with other listeners.

Futurized is created in association with Yegii, the insight network. Yegii lets clients create multidisciplinary dream teams consisting of a subject matter experts, academics, consultants, data scientists, and generalists as team leaders. Yegii's services include speeches, briefings, seminars, reports and ongoing monitoring. You can find Yegii at Yegii.org.

Please share this show with those you care about. To find us on social media is easy, we are Futurized on LinkedIn and YouTube and Futurized2 on Instagram and Twitter:

See you next time. Futurized—conversations that matter.

Read more

What Tech Breakthroughs Are Needed For Asteroid Mining?

Tuesday Nov 01, 2022

Tuesday Nov 01, 2022

Futurized goes beneath the trends to track the underlying forces of disruption in tech, policy, business models, social dynamics and the environment. I’m your host, Trond Arne Undheim (@trondau), futurist, author, investor, and serial entrepreneur. Join me as I discuss the societal impact of deep tech such as AI, blockchain, IoT, nanotech, quantum, robotics, and synthetic biology, and tackle topics such as entrepreneurship, trends, or the future of work. On the show, I interview smart people with a soul: founders, authors, executives, and other thought leaders, or even the occasional celebrity.

Futurized is a bi-weekly show, preparing YOU to think about how to deal with the next decade's disruption, so you can succeed and thrive no matter what happens.

In this episode of the podcast, the topic is: What Tech Breakthroughs Are Needed For Asteroid Mining? Our guest is space technologist Joel C. Sercel, President and CEO of TransAstra.

In this conversation, they talk about [propulsion, telescope tech, creating a lunar mining outpost, space manufacturing, the impact of reducing the $/pound to access space, further privatization, geopolitics, and space law/regulation.

If you're new to the show, seek particular topics, or you are looking for a great way to tell your friends about the show, which we always appreciate, we've got the episode categories. Those are at Futurized.org/episodes. They are collections of your favorite episodes organized by topic, such as Entrepreneurship, Trends, Emerging Tech, or The Future of Work. That'll help new listeners get a taste of everything that we do here, starting with a topic they are familiar with, or want to go deeper in.

The host of this podcast, Trond Arne Undheim, Ph.D is the co-author with Natan Linder of Augmented Lean published by Wiley in 2022, author of Health Tech: Rebooting Society's Software, Hardware and Mindset--published by Routledge in 2021, Future Tech: How to Capture Value from Disruptive industry Trends--published by Kogan Page in 2021, Pandemic Aftermath: how Coronavirus changes Global Society and Disruption Games: How to Thrive on Serial Failure (2020)--both published by Atmosphere Press in 2020, Leadership From Below: How the Internet Generation Redefines the Workplace by Lulu Press in 2008. For an overview, go to Trond's Books at Trondundheim.com/books

At this stage, Futurized is lucky enough to have several sponsors. To check them out, go to Sponsors | Futurized - thoughts on our emerging future.

If you are interested in sponsoring the podcast, or to get an overview of other services provided by the host of this podcast, including how to book him for keynote speeches, please go to Store | Futurized - thoughts on our emerging future. We will consider all brands that have a demonstrably positive contribution to the future.

Before you do anything else, make sure you are subscribed to our newsletter on Futurized.org, where you can find hundreds of episodes of conversations that matter to the future. I hope you can also leave a positive review on iTunes or in your favorite podcast player--it really matters to the future of this podcast. 

Trond's takeaway
Space might be the ultimate frontier, but it is also a space where we, from a humanity governance perspective would want to avoid both no regulation OR overregulation. The stakes are high, despite the vast space available, mistakes could be costly, both immediately and ultimately. Asteroid mining is fascinating, but using telescopes to keep Earth safe makes a lot of sense, too. The use cases of space tech and, eventually space manufacturing, might become many, and it's hard to envision exactly when which of them will come into play. For sure, this is an activity we all have a stake in.

Thanks for listening. If you liked the show, subscribe at Futurized.org or in your preferred podcast player, and rate us with five stars.

If you like this topic, you may enjoy other episodes of Futurized, such as episode 101, The Future of Consciousness. Hopefully, you'll find something awesome in these or other episodes. If so, do let us know by messaging us, we would love to share your thoughts with other listeners.

Futurized is created in association with Yegii, the insight network. Yegii lets clients create multidisciplinary dream teams consisting of a subject matter experts, academics, consultants, data scientists, and generalists as team leaders. Yegii's services include speeches, briefings, seminars, reports and ongoing monitoring. You can find Yegii at Yegii.org.

Please share this show with those you care about. To find us on social media is easy, we are Futurized on LinkedIn and YouTube and Futurized2 on Instagram and Twitter:

See you next time. Futurized—conversations that matter.

Read more

Imagining Robotic Consciousness

Tuesday Oct 18, 2022

Tuesday Oct 18, 2022

Futurized is a bi-weekly show, preparing YOU to think about how to deal with the next decade's disruption, so you can succeed and thrive no matter what happens. In this episode of the podcast, the topic is: Imagining Robotic Consciousness. Our guest is Gary F. Bengier, polymath, futurist, and author.

In this conversation, they talk about the technologies and worldview underpinning his sci-fi novel Unfettered Journey which is set in the year 2161.

If you're new to the show, seek particular topics, or you are looking for a great way to tell your friends about the show, which we always appreciate, we've got the episode categories. Those are at Futurized.org/episodes. They are collections of your favorite episodes organized by topic, such as Entrepreneurship, Trends, Emerging Tech, or The Future of Work. That'll help new listeners get a taste of everything that we do here, starting with a topic they are familiar with, or want to go deeper in.

The host of this podcast, Trond Arne Undheim, Ph.D is the co-author with Natan Linder of Augmented Lean published by Wiley in 2022, author of Health Tech: Rebooting Society's Software, Hardware and Mindset--published by Routledge in 2021, Future Tech: How to Capture Value from Disruptive industry Trends--published by Kogan Page in 2021, Pandemic Aftermath: how Coronavirus changes Global Society and Disruption Games: How to Thrive on Serial Failure (2020)--both published by Atmosphere Press in 2020, Leadership From Below: How the Internet Generation Redefines the Workplace by Lulu Press in 2008. For an overview, go to Trond's Books at Trondundheim.com/books

At this stage, Futurized is lucky enough to have several sponsors. To check them out, go to Sponsors | Futurized - thoughts on our emerging future.

If you are interested in sponsoring the podcast, or to get an overview of other services provided by the host of this podcast, including how to book him for keynote speeches, please go to Store | Futurized - thoughts on our emerging future. We will consider all brands that have a demonstrably positive contribution to the future.

Before you do anything else, make sure you are subscribed to our newsletter on Futurized.org, where you can find hundreds of episodes of conversations that matter to the future. I hope you can also leave a positive review on iTunes or in your favorite podcast player--it really matters to the future of this podcast. 

Trond's takeaway 

The year 2161 is a long time from now, but not so long that we should relax and not worry about what the world will look like then. What will be different? What will be the same? And, to what degree do we get a choice in the matter? Many questions about about the future, but one thing is certain. New technologies will present both challenges and opportunities, and our biological environment will still constrain us to some degree, but also provide our refuge. 

Thanks for listening. If you liked the show, subscribe at Futurized.org or in your preferred podcast player, and rate us with five stars.

If you like this topic, you may enjoy other episodes of Futurized, such as episode130, Investing in Sci-Tech Futures. Hopefully, you'll find something awesome in these or other episodes. If so, do let us know by messaging us, we would love to share your thoughts with other listeners.

Futurized is created in association with Yegii, the insight network. Yegii lets clients create multidisciplinary dream teams consisting of a subject matter experts, academics, consultants, data scientists, and generalists as team leaders. Yegii's services include speeches, briefings, seminars, reports and ongoing monitoring. You can find Yegii at Yegii.org.

Please share this show with those you care about. To find us on social media is easy, we are Futurized on LinkedIn and YouTube and Futurized2 on Instagram and Twitter:

See you next time. Futurized—conversations that matter.

Read more

The Emergence of Fusion Energy

Tuesday Oct 04, 2022

Tuesday Oct 04, 2022

In this episode of the Futurized podcast, the topic is: The Emergence of Fusion Energy. Trond's guest is Andrew Holland, CEO of Fusion Industry Association. In this conversation, they talk about driving forces, startups, the role of industry associations, risks, regulatory uncertainties, , impact on climate change, and industry supply chains.

If you're new to the show, seek particular topics, or you are looking for a great way to tell your friends about the show, which we always appreciate, we've got the episode categories. Those are at Futurized.org/episodes. They are collections of your favorite episodes organized by topic, such as Entrepreneurship, Trends, Emerging Tech, or The Future of Work. That'll help new listeners get a taste of everything that we do here, starting with a topic they are familiar with, or want to go deeper in.

The host of this podcast, Trond Arne Undheim, Ph.D is the co-author with Natan Linder of Augmented Lean published by Wiley in 2022, author of Health Tech: Rebooting Society's Software, Hardware and Mindset--published by Routledge in 2021, Future Tech: How to Capture Value from Disruptive industry Trends--published by Kogan Page in 2021, Pandemic Aftermath: how Coronavirus changes Global Society and Disruption Games: How to Thrive on Serial Failure (2020)--both published by Atmosphere Press in 2020, Leadership From Below: How the Internet Generation Redefines the Workplace by Lulu Press in 2008. For an overview, go to Trond's Books at Trondundheim.com/books

At this stage, Futurized is lucky enough to have several sponsors. To check them out, go to Sponsors | Futurized - thoughts on our emerging future.

If you are interested in sponsoring the podcast, or to get an overview of other services provided by the host of this podcast, including how to book him for keynote speeches, please go to Store | Futurized - thoughts on our emerging future. We will consider all brands that have a demonstrably positive contribution to the future.

Before you do anything else, make sure you are subscribed to our newsletter on Futurized.org, where you can find hundreds of episodes of conversations that matter to the future. I hope you can also leave a positive review on iTunes or in your favorite podcast player--it really matters to the future of this podcast. 

Trond's takeaway

When will fusion come onto the grid? What will the impact be? It seems probable that it will, eventually, solve the energy crisis, perhaps indefinitely, or at least for centuries, it might propel us to Mars and beyond. But way before that, it will allow us to stem climate change, which is no small feat. We just got to get it off the ground. It might not be around within a decade, as many hope, but it shouldn't be 30 years away any more.

Thanks for listening. If you liked the show, subscribe at Futurized.org or in your preferred podcast player, and rate us with five stars.

If you like this topic, you may enjoy other episodes of Futurized, such as episode 157, Energy System Transformation. Hopefully, you'll find something awesome in these or other episodes. If so, do let us know by messaging us, we would love to share your thoughts with other listeners.

Futurized is created in association with Yegii, the insight network. Yegii lets clients create multidisciplinary dream teams consisting of a subject matter experts, academics, consultants, data scientists, and generalists as team leaders. Yegii's services include speeches, briefings, seminars, reports and ongoing monitoring. You can find Yegii at Yegii.org.

Please share this show with those you care about. To find us on social media is easy, we are Futurized on LinkedIn and YouTube and Futurized2 on Instagram and Twitter:

See you next time. Futurized—conversations that matter.

 

Read more

What YOU can do to Save the Planet

Tuesday Sep 20, 2022

Tuesday Sep 20, 2022

Futurized is a bi-weekly show, preparing YOU to think about how to deal with the next decade's disruption, so you can succeed and thrive no matter what happens. In this episode of the podcast, the topic is: What YOU can do to Save the Planet. Our guest is Justin Gillis, author, consultant, and speaker, former climate change journalist at The New York Times.

In this conversation, they talk about the areas where ambitious but eminently practical changes will have the greatest effect. 

If you're new to the show, seek particular topics, or you are looking for a great way to tell your friends about the show, which we always appreciate, we've got the episode categories. Those are at Futurized.org/episodes. They are collections of your favorite episodes organized by topic, such as Entrepreneurship, Trends, Emerging Tech, or The Future of Work. That'll help new listeners get a taste of everything that we do here, starting with a topic they are familiar with, or want to go deeper in.

The host of this podcast, Trond Arne Undheim, Ph.D is the co-author with Natan Linder of Augmented Lean published by Wiley in 2022, author of Health Tech: Rebooting Society's Software, Hardware and Mindset--published by Routledge in 2021, Future Tech: How to Capture Value from Disruptive industry Trends--published by Kogan Page in 2021, Pandemic Aftermath: how Coronavirus changes Global Society and Disruption Games: How to Thrive on Serial Failure (2020)--both published by Atmosphere Press in 2020, Leadership From Below: How the Internet Generation Redefines the Workplace by Lulu Press in 2008. For an overview, go to Trond's Books at Trondundheim.com/books

At this stage, Futurized is lucky enough to have several sponsors. To check them out, go to Sponsors | Futurized - thoughts on our emerging future.

If you are interested in sponsoring the podcast, or to get an overview of other services provided by the host of this podcast, including how to book him for keynote speeches, please go to Store | Futurized - thoughts on our emerging future. We will consider all brands that have a demonstrably positive contribution to the future.

Before you do anything else, make sure you are subscribed to our newsletter on Futurized.org, where you can find hundreds of episodes of conversations that matter to the future. I hope you can also leave a positive review on iTunes or in your favorite podcast player--it really matters to the future of this podcast.  

Trond's takeaway

We should all want to take part in saving the planet, but the question becomes how we can be effective at it as individuals. As it turns out, there are numerous actions we can take, and they involve far more than recycling. To move the needle, we might have to engage in state and local politics, evolving from green consumers to green citizens. ]

Thanks for listening. If you liked the show, subscribe at Futurized.org or in your preferred podcast player, and rate us with five stars.

If you like this topic, you may enjoy other episodes of Futurized, such as episode 158, The Real World Beyond Sustainability. Hopefully, you'll find something awesome in these or other episodes. If so, do let us know by messaging us, we would love to share your thoughts with other listeners.

Futurized is created in association with Yegii, the insight network. Yegii lets clients create multidisciplinary dream teams consisting of a subject matter experts, academics, consultants, data scientists, and generalists as team leaders. Yegii's services include speeches, briefings, seminars, reports and ongoing monitoring. You can find Yegii at Yegii.org.

Please share this show with those you care about. To find us on social media is easy, we are Futurized on LinkedIn and YouTube and Futurized2 on Instagram and Twitter:

See you next time. Futurized—conversations that matter.

Read more

Deep Tech in Abu Dhabi

Tuesday Sep 13, 2022

Tuesday Sep 13, 2022

In this episode of the podcast, the topic is: Deep Tech in Abu Dhabi. Our guest is Ray O. Johnson, CEO of the Technology Innovation Institute.

In this conversation, they talk about the transition from a petroleum based economy to a high tech economy.

If you're new to the show, seek particular topics, or you are looking for a great way to tell your friends about the show, which we always appreciate, we've got the episode categories. Those are at Futurized.org/episodes. They are collections of your favorite episodes organized by topic, such as Entrepreneurship, Trends, Emerging Tech, or The Future of Work. That'll help new listeners get a taste of everything that we do here, starting with a topic they are familiar with, or want to go deeper in.

The host of this podcast, Trond Arne Undheim, Ph.D is the co-author with Natan Linder of Augmented Lean published by Wiley in 2022, author of Health Tech: Rebooting Society's Software, Hardware and Mindset--published by Routledge in 2021, Future Tech: How to Capture Value from Disruptive industry Trends--published by Kogan Page in 2021, Pandemic Aftermath: how Coronavirus changes Global Society and Disruption Games: How to Thrive on Serial Failure (2020)--both published by Atmosphere Press in 2020, Leadership From Below: How the Internet Generation Redefines the Workplace by Lulu Press in 2008. For an overview, go to Trond's Books at Trondundheim.com/books

At this stage, Futurized is lucky enough to have several sponsors. To check them out, go to Sponsors | Futurized - thoughts on our emerging future.

If you are interested in sponsoring the podcast, or to get an overview of other services provided by the host of this podcast, including how to book him for keynote speeches, please go to Store | Futurized - thoughts on our emerging future. We will consider all brands that have a demonstrably positive contribution to the future.

Before you do anything else, make sure you are subscribed to our newsletter on Futurized.org, where you can find hundreds of episodes of conversations that matter to the future. I hope you can also leave a positive review on iTunes or in your favorite podcast player--it really matters to the future of this podcast.  

Trond's takeaway

Transitioning a state's economy from one paradigm to another is not an easy task, and it always takes years. Investing in R&D is a key part of the transition. The hard part is not just to make the technology breakthroughs, but to create the innovations that must follow in new business models, and complete with upskilling local talent to be employed in the new reality. To be part of such a change is exciting and it is a leap of faith.

Thanks for listening. If you liked the show, subscribe at Futurized.org or in your preferred podcast player, and rate us with five stars.

If you like this topic, you may enjoy other episodes of Futurized, such as episode 61, The emergent Arabian startup scene. Hopefully, you'll find something awesome in these or other episodes. If so, do let us know by messaging us, we would love to share your thoughts with other listeners.

Futurized is created in association with Yegii, the insight network. Yegii lets clients create multidisciplinary dream teams consisting of a subject matter experts, academics, consultants, data scientists, and generalists as team leaders. Yegii's services include speeches, briefings, seminars, reports and ongoing monitoring. You can find Yegii at Yegii.org.

The Futurized team consists of podcast host and sound technician Trond Arne Undheim, videographer Raul Edward D'Trewethan, and podcast marketer Nahin Israfil Hossain.

Please share this show with those you care about. To find us on social media is easy, we are Futurized on LinkedIn and YouTube and Futurized2 on Instagram and Twitter:

See you next time. Futurized—conversations that matter.

 

Read more

The Hydrogen Economy Value Chain in Aviation

Tuesday Sep 06, 2022

Tuesday Sep 06, 2022

In this episode of the Futurized podcast, the topic is: The Hydrogen Economy Value Chain in Aviation. Our guest is Paul Eremenko, CEO and co-founder of Universal Hydrogen.

In this conversation, they talk about driving forces, R&D, risks, trade-offs, uncertainties, scalability, impact on climate change, economy, and on the industry supply chain.

If you're new to the show, seek particular topics, or you are looking for a great way to tell your friends about the show, which we always appreciate, we've got the episode categories. Those are at Futurized.org/episodes. They are collections of your favorite episodes organized by topic, such as Entrepreneurship, Trends, Emerging Tech, or The Future of Work. That'll help new listeners get a taste of everything that we do here, starting with a topic they are familiar with, or want to go deeper in.

The host of this podcast, Trond Arne Undheim, Ph.D is the co-author with Natan Linder of Augmented Lean published by Wiley in 2022, author of Health Tech: Rebooting Society's Software, Hardware and Mindset--published by Routledge in 2021, Future Tech: How to Capture Value from Disruptive industry Trends--published by Kogan Page in 2021, Pandemic Aftermath: how Coronavirus changes Global Society and Disruption Games: How to Thrive on Serial Failure (2020)--both published by Atmosphere Press in 2020, Leadership From Below: How the Internet Generation Redefines the Workplace by Lulu Press in 2008. For an overview, go to Trond's Books at Trondundheim.com/books

At this stage, Futurized is lucky enough to have several sponsors. To check them out, go to Sponsors | Futurized - thoughts on our emerging future.

If you are interested in sponsoring the podcast, or to get an overview of other services provided by the host of this podcast, including how to book him for keynote speeches, please go to Store | Futurized - thoughts on our emerging future. We will consider all brands that have a demonstrably positive contribution to the future.

Trond's takeaway

The hydrogen economy is coming, it is not even a question of when, it is exactly how we will make it work in the coming decades that is the interesting part. The innovation is not so much in pure R&D as it is in coordinating the introduction of a new fuel source paradigm which would mean building hydrogen-driven planes, but also tweaking airport infrastructure to cater to hydrogen as a fuel source. The key will be to achieve modularity, to increase the efficiency with which cargo and fuel flows through the supply chain. These long-term shifts are not easy to see for politicians and asset owners, but will entail their buy-in. 

Thanks for listening. If you liked the show, subscribe at Futurized.org or in your preferred podcast player, and rate us with five stars.

If you like this topic, you may enjoy other episodes of Futurized, such as episode 157, Energy System Transformation Hopefully, you'll find something awesome in these or other episodes. If so, do let us know by messaging us, we would love to share your thoughts with other listeners.

Futurized is created in association with Yegii, the insight network. Yegii lets clients create multidisciplinary dream teams consisting of a subject matter experts, academics, consultants, data scientists, and generalists as team leaders. Yegii's services include speeches, briefings, seminars, reports and ongoing monitoring. You can find Yegii at Yegii.org.

Please share this show with those you care about. To find us on social media is easy, we are Futurized on LinkedIn and YouTube and Futurized2 on Instagram and Twitter:

See you next time. Futurized—conversations that matter.

Read more

The Real World Beyond Sustainability

Tuesday Jun 14, 2022

Tuesday Jun 14, 2022

In episode 158 of the Futurized podcast, the topic is: The Real World Beyond Sustainability. Our guest is Dr. John R. Ehrenfeld, industrial ecology pioneer, ex-MIT researcher, and author. Futurized is a bi-weekly show, preparing YOU to think about how to deal with the next decade's disruption, so you can succeed and thrive no matter what happens. Make sure you are subscribed to our newsletter on Futurized.org, where you can find hundreds of episodes of conversations that matter to the future. Futurized—conversations that matter.

In this conversation, we talk about how reducing unsustainability still does not create whatever it is we agree should be sustained and how the significant problems must be attacked at the roots, not merely at the level of symptom, by taking up a normative worldview he calls flourishing. We discuss his recent book, The Right Way to Flourish: Reconnecting with the Real World, Routledge, 2019, which deserves a wide audience for its deeply considered vision of a new paradigm beyond the eco-efficiency implicit in how most of us currently understand sustainability. We discuss a number of thought leaders, including philosophers such as Martin Heidegger, and neuroscientist and psychiatrist Ian McGilchrist.

 

Trond's takeaway

After it gained prominence with the Brundtland report in the late 1980s, Sustainability quickly became defined and operationalized as eco-efficiency without considering the important question of what it is that we want to sustain in the first place. That was convenient both for policy makers and for corporations, and was alluring to consumers, too, but it is ultimately misguided. Instead, we need to embrace a different, more ambitious paradigm which contains within it a normative vision for a better future, not just a form of managed ecological decline.

Thanks for listening. If you liked the show, subscribe at Futurized.org or in your preferred podcast player, and rate us with five stars.

If you like this topic, you may enjoy other episodes of Futurized, such as episode 52, The Future of Peer-to-Peer, episode 14, Post-pandemic Tech, or episode 3, The Remaking of Transportation. Hopefully, you'll find something awesome in these or other episodes. If so, do let us know by messaging us, we would love to share your thoughts with other listeners.

Futurized is created in association with Yegii, the insight network. Yegii lets clients create multidisciplinary dream teams consisting of a subject matter experts, academics, consultants, data scientists, and generalists as team leaders. Yegii's services include speeches, briefings, seminars, reports and ongoing monitoring. You can find Yegii at Yegii.org.

Please share this show with those you care about. To find us on social media is easy, we are Futurized on LinkedIn and YouTube and Futurized2 on Instagram and Twitter:

See you next time. Futurized—conversations that matter.

Read more

Energy System Transformation

Tuesday May 31, 2022

Tuesday May 31, 2022

In episode 157 of the Futurized podcast, the topic is Energy System Transformation. Our guest is Carolina Torres, Executive Director of Energy Industry Transformation at Cognite. In this conversation with host Trond Arne Undheim (@trondau), they talk about how software can help transform the energy industry and needed sustainability breakthroughs.

 

Trond's takeaway

Digitizing heavy asset industries is a key challenge of our time, and it won't be easy. Luckily, there are ways to go about it, and software is key to the transition because it allows the industry to track its progress. We can only hope the analytics is used to speed up the process rather than do the minimum, our ecosystem depends on it. Perhaps we can do more than hoping, though, as we can each put pressure on our employers and governments and local city councils, make investment choices, and practice sustainability.

If you like this topic, you may enjoy other episodes of Futurized, such as episode 123, Regenerative Business, episode 70,  The Future of Cleantech, or episode 126, Industrial Biomanufacturing. Hopefully, you'll find something awesome in these or other episodes. If so, do let us know by messaging us, we would love to share your thoughts with other listeners.

Please share this show with those you care about. To find us on social media is easy, we are Futurized on LinkedIn and YouTube and Futurized2 on Instagram and Twitter:

See you next time. Futurized—conversations that matter.

 

Read more

Managing Remote Work Presence

Tuesday May 24, 2022

Tuesday May 24, 2022

Futurized goes beneath the trends to track the underlying forces of disruption in tech, policy, business models, social dynamics and the environment.

I’m your host, Trond Arne Undheim (@trondau), futurist, author, investor, and serial entrepreneur. Join me as I discuss the societal impact of deep tech such as AI, blockchain, IoT, nanotech, quantum, robotics, and synthetic biology, and tackle topics such as entrepreneurship, trends, or the future of work. On the show, I interview smart people with a soul: founders, authors, executives, and other thought leaders, or even the occasional celebrity.

Futurized is a bi-weekly show, preparing YOU to think about how to deal with the next decade's disruption, so you can succeed and thrive no matter what happens.

Futurized—conversations that matter.

In episode 154of the podcast, the topic is: Managing Remote Work Presence . Our guest is Alexander Embiricos, CEO & co-founder, Remotion.

In this conversation, they talk about: What is presence in the workplace? How to manage remote presence? How can digital tools help? Why we need more remote work.

If you're new to the show, seek particular topics, or you are looking for a great way to tell your friends about the show, which we always appreciate, we've got the episode categories. Those are at Futurized.org/episodes. They are collections of your favorite episodes organized by topic, such as Entrepreneurship, Trends, Emerging Tech, or The Future of Work. That'll help new listeners get a taste of everything that we do here, starting with a topic they are familiar with, or want to go deeper in.

The host of this podcast, Trond Arne Undheim, Ph.D is the author of Health Tech: Rebooting Society's Software, Hardware and Mindset--published by Routledge in 2021, Future Tech: How to Capture Value from Disruptive industry Trends--published by Kogan Page in 2021, Pandemic Aftermath: how Coronavirus changes Global Society and Disruption Games: How to Thrive on Serial Failure (2020)--both published by Atmosphere Press in 2020, Leadership From Below: How the Internet Generation Redefines the Workplace by Lulu Press in 2008. For an overview, go to Trond's Books at Trondundheim.com/books

At this stage, Futurized is lucky enough to have several sponsors. To check them out, go to Sponsors | Futurized - thoughts on our emerging future.

If you are interested in sponsoring the podcast, or to get an overview of other services provided by the host of this podcast, including how to book him for keynote speeches, please go to Store | Futurized - thoughts on our emerging future. We will consider all brands that have a demonstrably positive contribution to the future.

Before you do anything else, make sure you are subscribed to our newsletter on Futurized.org, where you can find hundreds of episodes of conversations that matter to the future. I hope you can also leave a positive review on iTunes or in your favorite podcast player--it really matters to the future of this podcast. Thanks so much, let's begin.

 

Trond's takeaway

The pandemic triggered changes in the workplace and now the durability of those changes are being tested. Both managers and employees need to ask themselves how to achieve desired presence and impact in their workplace and working lives. Some of it might be best achieved by being together in person, other needs can be satisfied by simply being together remotely. Work is usually about achieving something together. What that means is changing but there is no reason to think the dust is settled on this issue yet.

Thanks for listening. If you liked the show, subscribe at Futurized.org or in your preferred podcast player, and rate us with five stars.

If you like this topic, you may enjoy other episodes of Futurized, such as episode 150, Rogue Waves of Change with Futurist Jonathan Brill author of the recent book also called Rogue Waves, episode 124, Cultural Agility with Prof. Paula Caligiuri], or episode 113, Tech in Tomorrow's Learning Organizations with Michael Leckie, author of The Heart of Transformation]. Hopefully, you'll find something awesome in these or other episodes. If so, do let us know by messaging us, we would love to share your thoughts with other listeners.

Futurized is created in association with Yegii, the insight network. Yegii lets clients create multidisciplinary dream teams consisting of a subject matter experts, academics, consultants, data scientists, and generalists as team leaders. Yegii's services include speeches, briefings, seminars, reports and ongoing monitoring. You can find Yegii at Yegii.org.

Please share this show with those you care about. To find us on social media is easy, we are Futurized on LinkedIn and YouTube and Futurized2 on Instagram and Twitter:

See you next time. Futurized—conversations that matter.

Read more

The Rise of Empathy

Tuesday May 10, 2022

Tuesday May 10, 2022

In episode 153 of the Futurized podcast, the topic is: The Rise of Empathy. Our guest is Sophie Wade, author and futurist in discussion with host Trond Arne Undheim (@trondau), futurist and author. 

In this conversation, they talk about how the topic got of empathy got on the agenda again, key topics such as burnout, generations, new social contracts at work, hybrid work environment, we discuss empathy habits, team performance, organizational psychology, brain science, and what all of this means for the future of work. 

Trond's takeaway

Empathy is one of those topics that rises to the agenda every now and then but probably deserves to always be discussed, given that the future of work is one where we will need to be highly attuned to both humans and machines, and might need to amp up our emotional repertoire and antennae to compete with both.

Thanks for listening. If you liked the show, subscribe at Futurized.org or in your preferred podcast player, and rate us with five stars.

If you like this topic, you may enjoy other episodes of Futurized, such as episode 124, Cultural Agility, episode 113, Tech in Tomorrow's Learning Organizations, or episode 93, Orchestrating the Freelance Economy. You can access each episode by typing in Futurized.org/episode number. Hopefully, you'll find something awesome in these or other episodes. If so, do let us know by messaging us, we would love to share your thoughts with other listeners.

Futurized is created in association with Yegii, the insight network. Yegii lets clients create multidisciplinary dream teams consisting of a subject matter experts, academics, consultants, data scientists, and generalists as team leaders. Yegii's services include speeches, briefings, seminars, reports and ongoing monitoring. You can find Yegii at Yegii.org.

Please share this show with those you care about. To find us on social media is easy, we are Futurized on LinkedIn and YouTube and Futurized2 on Instagram and Twitter:

See you next time. Futurized—conversations that matter.

Read more

Taking Antiques into the Future

Tuesday Apr 26, 2022

Tuesday Apr 26, 2022

In episode 154 of the Futurized podcast, the topic is: Taking Antiques into the Future. Our guest is R.T. Custer, CEO & co-founder of The Vortic Watch Company. 

In this conversation, they talk about the rich history of manufacturing in the US, combining traditional and cutting edge technology to create unique, quality, functional products, and what learning to derive from building a successful business.

Futurized goes beneath the trends to track the underlying forces of disruption in tech, policy, business models, social dynamics and the environment.

I’m your host, Trond Arne Undheim (@trondau), futurist, author, investor, and serial entrepreneur. Join me as I discuss the societal impact of deep tech such as AI, blockchain, IoT, nanotech, quantum, robotics, and synthetic biology, and tackle topics such as entrepreneurship, trends, or the future of work. On the show, I interview smart people with a soul: founders, authors, executives, and other thought leaders, or even the occasional celebrity.

Futurized is a bi-weekly show, preparing YOU to think about how to deal with the next decade's disruption, so you can succeed and thrive no matter what happens. Futurized—conversations that matter.

If you're new to the show, seek particular topics, or you are looking for a great way to tell your friends about the show, which we always appreciate, we've got the episode categories. Those are at Futurized.org/episodes. They are collections of your favorite episodes organized by topic, such as Entrepreneurship, Trends, Emerging Tech, or The Future of Work. That'll help new listeners get a taste of everything that we do here, starting with a topic they are familiar with, or want to go deeper in.

The host of this podcast, Trond Arne Undheim, Ph.D is the author of Health Tech: Rebooting Society's Software, Hardware and Mindset--published by Routledge in 2021, Future Tech: How to Capture Value from Disruptive industry Trends--published by Kogan Page in 2021, Pandemic Aftermath: how Coronavirus changes Global Society and Disruption Games: How to Thrive on Serial Failure (2020)--both published by Atmosphere Press in 2020, Leadership From Below: How the Internet Generation Redefines the Workplace by Lulu Press in 2008. For an overview, go to Trond's Books at Trondundheim.com/books

At this stage, Futurized is lucky enough to have several sponsors. To check them out, go to Sponsors | Futurized - thoughts on our emerging future.

If you are interested in sponsoring the podcast, or to get an overview of other services provided by the host of this podcast, including how to book him for keynote speeches, please go to Store | Futurized - thoughts on our emerging future. We will consider all brands that have a demonstrably positive contribution to the future.

Before you do anything else, make sure you are subscribed to our newsletter on Futurized.org, where you can find hundreds of episodes of conversations that matter to the future. I hope you can also leave a positive review on iTunes or in your favorite podcast player--it really matters to the future of this podcast. Thanks so much, let's begin.

Trond's takeaway:

If you create something unique, evoking historical significance you don't really need a brand strategy. Perhaps, but Vortic Watch company has all that and still used influencer marketing to tap into new audiences for the fraction of the cost of traditional marketing options. What's for certain is that deep artisanal skills are as much in demand as always, if you give a twist to it. Watches - and marketing - remain timeless, each in different ways.

Thanks for listening. If you liked the show, subscribe at Futurized.org or in your preferred podcast player, and rate us with five stars.

If you like this topic, you may enjoy other episodes of Futurized, such as episode 134, [Articulating the Future], episode 111, [How to Demystify Technology], or episode 121, [The Future of MarTech]. Hopefully, you'll find something awesome in these or other episodes. If so, do let us know by messaging us, we would love to share your thoughts with other listeners.

Futurized is created in association with Yegii, the insight network. Yegii lets clients create multidisciplinary dream teams consisting of a subject matter experts, academics, consultants, data scientists, and generalists as team leaders. Yegii's services include speeches, briefings, seminars, reports and ongoing monitoring. You can find Yegii at Yegii.org.

Please share this show with those you care about. To find us on social media is easy, we are Futurized on LinkedIn and YouTube and Futurized2 on Instagram and Twitter:

See you next time. Futurized—conversations that matter.

Read more

How Federated Machine Learning Powers Privacy

Tuesday Apr 19, 2022

Tuesday Apr 19, 2022

In episode 151 of the podcast, the topic is: How Federated Machine Learning Powers Privacy. Our guest is Dave Bauer, CTO, BOSS AI.

In this conversation, we talk about what federated machine learning is and why care, noting its effects on distributed compute, edge clusters, privacy preserving features, and the emerging use cases.

Futurized goes beneath the trends to track the underlying forces of disruption in tech, policy, business models, social dynamics and the environment. I’m your host, Trond Arne Undheim (@trondau), futurist, author, investor, and serial entrepreneur. Join me as I discuss the societal impact of deep tech such as AI, blockchain, IoT, nanotech, quantum, robotics, and synthetic biology, and tackle topics such as entrepreneurship, trends, or the future of work. On the show, I interview smart people with a soul: founders, authors, executives, and other thought leaders, or even the occasional celebrity.

Futurized is a bi-weekly show, preparing YOU to think about how to deal with the next decade's disruption, so you can succeed and thrive no matter what happens.

If you're new to the show, seek particular topics, or you are looking for a great way to tell your friends about the show, which we always appreciate, we've got the episode categories. Those are at Futurized.org/episodes. They are collections of your favorite episodes organized by topic, such as Entrepreneurship, Trends, Emerging Tech, or The Future of Work. That'll help new listeners get a taste of everything that we do here, starting with a topic they are familiar with, or want to go deeper in.

The host of this podcast, Trond Arne Undheim, Ph.D is the author of Augmented Lean: A Human-Centric Framework for Managing Frontline Operations (co-authored with Natan Linder and published by Wiley in 2022), Health Tech: Rebooting Society's Software, Hardware and Mindset--published by Routledge in 2021, Future Tech: How to Capture Value from Disruptive industry Trends--published by Kogan Page in 2021, Pandemic Aftermath: how Coronavirus changes Global Society and Disruption Games: How to Thrive on Serial Failure (2020)--both published by Atmosphere Press in 2020, and Leadership From Below: How the Internet Generation Redefines the Workplace by Lulu Press in 2008. For an overview, go to Trond's Books at Trondundheim.com/books

At this stage, Futurized is lucky enough to have several sponsors. To check them out, go to Sponsors | Futurized - thoughts on our emerging future.

If you are interested in sponsoring the podcast, or to get an overview of other services provided by the host of this podcast, including how to book him for keynote speeches, please go to Store | Futurized - thoughts on our emerging future. We will consider all brands that have a demonstrably positive contribution to the future.

Before you do anything else, make sure you are subscribed to our newsletter on Futurized.org, where you can find hundreds of episodes of conversations that matter to the future. I hope you can also leave a positive review on iTunes or in your favorite podcast player--it really matters to the future of this podcast. Thanks so much, let's begin.

Trond's takeaway:

The future outlook for Federated Machine Learning is that it takes a key role in facilitating supercompute, that it supports low/no-code development, becomes a lynchpin for safeguarding privacy, and ultimately, powers novel user experiences such as immersive graphics.

 

Thanks for listening. If you liked the show, subscribe at Futurized.org or in your preferred podcast player, and rate us with five stars.

If you like this topic, you may enjoy other episodes of Futurized, such as episode 140, [When will Conversational AI get Real?], episode 69, [The Future of Quantum Security], or episode 30, [The Quest for Artificial General Intelligence]. Hopefully, you'll find something awesome in these or other episodes. If so, do let us know by messaging us, we would love to share your thoughts with other listeners.

Futurized is created in association with Yegii, the insight network. Yegii lets clients create multidisciplinary dream teams consisting of a subject matter experts, academics, consultants, data scientists, and generalists as team leaders. Yegii's services include speeches, briefings, seminars, reports and ongoing monitoring. You can find Yegii at Yegii.org.

Please share this show with those you care about. To find us on social media is easy, we are Futurized on LinkedIn and YouTube and Futurized2 on Instagram and Twitter:

See you next time. Futurized—conversations that matter.

Read more

Rogue Waves of Change

Tuesday Apr 05, 2022

Tuesday Apr 05, 2022

In episode 150 of the Futurized podcast, the topic is Rogue Waves of Change. Our guest is Jonathan Brill, futurist and author. In this conversation, they talk about doing the work of a futurist from HP to Hollywood, the ABC’s of Resilient Growth, Awareness, Behavior Change and Culture Change and the techniques and tools at your disposal to do so. How can you transform your company into a more resilient and adaptable organization?

Futurized goes beneath the trends to track the underlying forces of disruption in tech, policy, business models, social dynamics and the environment. I’m your host, Trond Arne Undheim (@trondau), futurist, author, investor, and serial entrepreneur. Join me as I discuss the societal impact of deep tech such as AI, blockchain, IoT, nanotech, quantum, robotics, and synthetic biology, and tackle topics such as entrepreneurship, trends, or the future of work. On the show, I interview smart people with a soul: founders, authors, executives, and other thought leaders, or even the occasional celebrity.

Futurized is a bi-weekly show, preparing YOU to think about how to deal with the next decade's disruption, so you can succeed and thrive no matter what happens. Futurized—conversations that matter.

If you're new to the show, seek particular topics, or you are looking for a great way to tell your friends about the show, which we always appreciate, we've got the episode categories. Those are at Futurized.org/episodes. They are collections of your favorite episodes organized by topic, such as Entrepreneurship, Trends, Emerging Tech, or The Future of Work. That'll help new listeners get a taste of everything that we do here, starting with a topic they are familiar with, or want to go deeper in.

The host of this podcast, Trond Arne Undheim, Ph.D is the author of Health Tech: Rebooting Society's Software, Hardware and Mindset--published by Routledge in 2021, Future Tech: How to Capture Value from Disruptive industry Trends--published by Kogan Page in 2021, Pandemic Aftermath: how Coronavirus changes Global Society and Disruption Games: How to Thrive on Serial Failure (2020)--both published by Atmosphere Press in 2020, Leadership From Below: How the Internet Generation Redefines the Workplace by Lulu Press in 2008. For an overview, go to Trond's Books at Trondundheim.com/books

At this stage, Futurized is lucky enough to have several sponsors. To check them out, go to Sponsors | Futurized - thoughts on our emerging future.

If you are interested in sponsoring the podcast, or to get an overview of other services provided by the host of this podcast, including how to book him for keynote speeches, please go to Store | Futurized - thoughts on our emerging future. We will consider all brands that have a demonstrably positive contribution to the future.

Make sure you are subscribed to our newsletter on Futurized.org, where you can find hundreds of episodes of conversations that matter to the future. 

Trond's takeaway

Becoming resilient company or individual is not optional, it is a survival instinct, yet, it takes some planning since we are not cavemen any more and haven't been used to it. Change is coming, in fact transformational change is already a new fact of life. In this new world of disruption any futurist, consultant, or adviser that can help us prepare is welcome in my book. Do we need new ABC's for this stuff? Sure. Awareness, Behavior Change and Culture Change are each needed. Even then, change will surprise us, just not that much.

Thanks for listening. If you liked the show, subscribe at Futurized.org or in your preferred podcast player, and rate us with five stars.

If you like this topic, you may enjoy other episodes of Futurized, such as episode 129, How Executives Handle Crisis, episode 52, The Future of Peer-to-Peer, or episode 49, Living the Future of Work. Hopefully, you'll find something awesome in these or other episodes. If so, do let us know by messaging us, we would love to share your thoughts with other listeners.

Futurized is created in association with Yegii, the insight network. Yegii lets clients create multidisciplinary dream teams consisting of a subject matter experts, academics, consultants, data scientists, and generalists as team leaders. Yegii's services include speeches, briefings, seminars, reports and ongoing monitoring. You can find Yegii at Yegii.org.

Please share this show with those you care about. To find us on social media is easy, we are Futurized on LinkedIn and YouTube and Futurized2 on Instagram and Twitter:

See you next time. Futurized—conversations that matter.

Read more

Articulating the Future

Tuesday Mar 29, 2022

Tuesday Mar 29, 2022

In episode 134 of the Futurized podcast, the topic is: Articulating the Future. Our guest is Dave Ho, CTO and co-founder of York & Chapel, in discussion with Futurized host, Trond Arne Undheim (@trondau), futurist, author, investor, and serial entrepreneur. Futurized is a bi-weekly show, preparing YOU to think about how to deal with the next decade's disruption, so you can succeed and thrive no matter what happens. Futurized goes beneath the trends to track the underlying forces of  disruption in tech, policy, business models, social dynamics and the environment. Futurized—conversations that matter. 

In this conversation, they talk about marketing during the pandemic, using AR technology for marketing, and what will happen to customer choice values in the future.

Trond's takeaway:

Marketing is an ever evolving endeavor trying to respond to people's need to stand out. Technology is a big part of it, but emotions play a big role, too. Safety theater is part of marketing, but that doesn't mean it's all for show. As we continue to battle misinformation, marketing has a big role in mediating between objective truth and make believe. We better engage deeply with it to understand the difference.

Thanks for listening. If you liked the show, subscribe at Futurized.org or in your preferred podcast player, and rate us with five stars.

If you like this topic, you may enjoy other episodes of Futurized, such as episode 121, The Future of MarTech, episode 112, The Future of Marketing is Curation, or episode 43, The Future of Brands in Politics. Hopefully, you'll find something awesome in these or other episodes. If so, do let us know by messaging us, we would love to share your thoughts with other listeners.

Futurized is created in association with Yegii, the insight network. Yegii lets clients create multidisciplinary dream teams consisting of a subject matter experts, academics, consultants, data scientists, and generalists as team leaders. Yegii's services include speeches, briefings, seminars, reports and ongoing monitoring. You can find Yegii at Yegii.org.

Please share this show with those you care about. To find us on social media is easy, we are Futurized on LinkedIn and YouTube and Futurized2 on Instagram and Twitter:

See you next time. Futurized—conversations that matter.

Read more

The Future of Melanoma Research

Tuesday Mar 22, 2022

Tuesday Mar 22, 2022

Professor David Fisher, chairman of the Department of Dermatology and director of the Melanoma Program at Massachusetts General Hospital (@massgenbrigham) is our guest on episode 138 of the Futurized podcast (@Futurized2). Futurized host Trond Arne Undheim (@trondau) interviews David. The topic is The Future of Melanoma Research. 

In this conversation, they talk about the evolution of melanoma research and the advances made in recent years.

Trond's takeaway:

Melanoma is still a fear-inducing disease which has drastic consequences for the patients who contract it. On the other hand, the medical community has made significant advances against it in recent years, but it has taken time, a lot of attempts, and the battle is far from over. Immunotherapy has proven to be a game changer. But will all patients get this type of therapy in time and who will bear the costs?

Thanks for listening. If you liked the show, subscribe at Futurized.org or in your preferred podcast player, and rate us with five stars.

If you like this topic, you may enjoy other episodes of Futurized, such as episode 149, Melanoma Awareness, episode 147, Health Tech Reboot, or episode 88, The Future of Virtual Care. Hopefully, you'll find something awesome in these or other episodes. If so, do let us know by messaging us, we would love to share your thoughts with other listeners.

Futurized is created in association with Yegii, the insight network. Yegii lets clients create multidisciplinary dream teams consisting of a subject matter experts, academics, consultants, data scientists, and generalists as team leaders. Yegii's services include speeches, briefings, seminars, reports and ongoing monitoring. You can find Yegii at Yegii.org.

Please share this show with those you care about. To find us on social media is easy, we are Futurized on LinkedIn and YouTube and Futurized2 on Instagram and Twitter:

See you next time. Futurized—conversations that matter.

 

Read more

How to Demystify Technology

Tuesday Mar 15, 2022

Tuesday Mar 15, 2022

Jennifer Byrne (@jenniferabyrne1), CEO of Arrived Workforce Connections, is futurist Trond Arne Undheim's (@trondau) guest in episode 111 of the Futurized (@Futurized2) podcast, the topic is: How to Demystify Technology. In this conversation, they talk about the future of work, the increasing globalization of the workforce, and discuss whether everybody needs to be an engineer to be good in technology and navigating a non-traditional career.

Futurized goes beneath the trends to track the underlying forces of disruption in tech, policy, business models, social dynamics and the environment.

 

Trond's Takeaway

My takeaway is that [the future of work still has some surprises in store, but one remaining challenge is to motivate young people to tackle the fact that career and work questions are hard to pin down. What to study? How to study? How to rest? How to succeed? How to make the most of technology, as it changes, and becomes more complex?]

Thanks for listening. If you liked the show, subscribe at Futurized.org or in your preferred podcast player, and rate us with five stars.

If you like this topic, you may enjoy other episodes of Futurized, such as episode 135, Simple is the Future, episode 124, Cultural Agility, or episode 108, Play, Uncertainty and Growth.

Futurized is created in association with Yegii (@Yegii_insight), the insight network. Yegii lets clients create multidisciplinary dream teams consisting of a subject matter experts, academics, consultants, data scientists, and generalists as team leaders. Yegii's services include speeches, briefings, seminars, reports and ongoing monitoring. You can find Yegii at Yegii.org.

Please share this show with those you care about. To find us on social media is easy, we are Futurized on LinkedIn and YouTube and Futurized2 on Instagram and Twitter:

See you next time. Futurized—conversations that matter.

Read more

Melanoma Awareness

Tuesday Mar 08, 2022

Tuesday Mar 08, 2022

In episode 149 of the Futurized podcast (@Futurized2), the topic is: Melanoma awareness. Our guest is Deb Girard, Executive Director, Impact Melanoma (@IMPACTMelanoma).

In this conversation with futurist Trond Arne Undheim (@trondau), they talk about the story of Impact Melanoma, what steps you can take at home matter the most to reducing melanoma risk at the individual level and what the verdict on melanoma will be 10 years from now?

Trond's takeaway

Melanoma, the most lethal skin cancer, is not going away, but we are learning more about how to avoid it, how to manage it, and how to one day, cure it through personalized treatments. In the meantime, melanoma awareness is where the game is at, and we can all do a bit to help raise awareness around us. You can personally help individuals in your surroundings reduce their exposure, discover a mole that needs to be checked out, or care for melanoma victims or affected family members. This one is personal to me, I know first hand how melanoma can kill. Trust me when I say, you want to avoid this fate for somebody you care about.

Thanks for listening. If you liked the show, subscribe at Futurized.org or in your preferred podcast player, and rate us with five stars.

If you like this topic, you may enjoy other episodes of Futurized, such as episode 147, Health Tech Reboot, episode 100, The Future of Medicine is Invisible, or episode 120, Regenerative Medicine. Hopefully, you'll find something awesome in these or other episodes. If so, do let us know by messaging us, we would love to share your thoughts with other listeners.

Futurized is created in association with Yegii, the insight network. Yegii lets clients create multidisciplinary dream teams consisting of a subject matter experts, academics, consultants, data scientists, and generalists as team leaders. Yegii's services include speeches, briefings, seminars, reports and ongoing monitoring. You can find Yegii at Yegii.org.

Please share this show with those you care about. To find us on social media is easy, we are Futurized on LinkedIn and YouTube and Futurized2 on Instagram and Twitter:

See you next time. Futurized—conversations that matter.

 

Read more

How Presidents Pitch the American Idea

Tuesday Mar 01, 2022

Tuesday Mar 01, 2022

Today, Jason Voiovich (@JasonTVoiovich), author of Marketer in Chief, guests the Futurized podcast (@futurized2). 

In this conversation, they talk about [the role of marketing in presidential politics, more specifically how Voiovich has grouped presidents by the major challenges they faced in office. We discuss James Polk, Herbert Hoover, and Barack Obama and touch on the Biden presidency.

If you're new to the show, seek particular topics, or you are looking for a great way to tell your friends about the show, which we always appreciate, we've got the episode categories. Those are at Futurized.org/episodes. They are collections of your favorite episodes organized by topic, such as Entrepreneurship, Trends, Emerging Tech, or The Future of Work. That'll help new listeners get a taste of everything that we do here, starting with a topic they are familiar with, or want to go deeper in.

The host of this podcast, Trond Arne Undheim, Ph.D is the author of Health Tech: Rebooting Society's Software, Hardware and Mindset--published by Routledge in 2021, Future Tech: How to Capture Value from Disruptive industry Trends--published by Kogan Page in 2021, Pandemic Aftermath: how Coronavirus changes Global Society and Disruption Games: How to Thrive on Serial Failure (2020)--both published by Atmosphere Press in 2020, Leadership From Below: How the Internet Generation Redefines the Workplace by Lulu Press in 2008. For an overview, go to Trond's Books at Trondundheim.com/books

If you are interested in Trond's products or services, feel free to check out Futurized.org/store, where you can book a keynote speech, become a sponsor or partner, request a podcast swap, or buy a few of Trond's books, such as Health Tech, Future Tech, Pandemic Aftermath, Disruption Games or Leadership From Below. If you are interested in all of Trond's projects, check out his website, Trondundheim.com which has links to his other podcasts as well as his public appearances.

At this stage, Futurized is lucky enough to have several sponsors. To check them out, go to Futurized.org/sponsors Sponsors | Futurized - thoughts on our emerging future. If you are interested in sponsoring the podcast, or to get an overview of other services provided by the host of this podcast, including how to book him for keynote speeches, please go to Futurized.org/store Store | Futurized - thoughts on our emerging future. We will consider all brands that have a demonstrably positive contribution to the future.

Trond's takeaway

Despite the common thinking that presidents have a lot of power, presidents only get one shot at presenting their key message, after that, they are always compared to that standard. Also, their presidency tends to be shaped by outside events as much as by their own ideas. This complicates marketing. James Polk, Herbert Hoover, and Barack Obama were three presidents presiding over especially disruptive periods in history and each had a tech relevance. What if I have to imagine what future presidents' (2024, 2028) marketing pitch might be? I can imagine something about Ending COVID-19, Global leadership to defend democracy, but more likely one of them will be about Event X, some previously unknown that they will have to focus on).

Thanks for listening. If you liked the show, subscribe at Futurized.org or in your preferred podcast player, and rate us with five stars.

If you like this topic, you may enjoy other episodes of Futurized, such as episode 102, The Geotech Decade, episode 76, The Future of Risk and Resilience, or episode 103, The Future of Freedom. Hopefully, you'll find something awesome in these or other episodes. If so, do let us know by messaging us, we would love to share your thoughts with other listeners.

Futurized is created in association with Yegii, the insight network. Yegii lets clients create multidisciplinary dream teams consisting of a subject matter experts, academics, consultants, data scientists, and generalists as team leaders. Yegii's services include speeches, briefings, seminars, reports and ongoing monitoring. You can find Yegii at Yegii.org.

The Futurized team consists of podcast host and sound technician Trond Arne Undheim, videographer Raul Edward D'Trewethan, and podcast marketer Nahin Israfil Hossain.

Please share this show with those you care about. To find us on social media is easy, we are Futurized on LinkedIn and YouTube and Futurized2 on Instagram and Twitter:

See you next time. Futurized—conversations that matter.

Read more
Load more

Copyright 2021 All rights reserved.

Podcast Powered By Podbean

Version: 20241125